This thesis investigates how inclusive design principles can be applied to improve accessibility and user experience (UX) in the context of luxury e-commerce. Focusing on the MuranoGlassItaly website, a platform selling high-end Murano glass products, the study evaluates its current accessibility using WCAG guidelines and usability heuristics. Based on the findings, a series of UX and accessibility enhancements are proposed and prototyped. The project aims to demonstrate that luxury aesthetics and inclusive digital design can coexist, resulting in a more accessible and user-friendly shopping experience for a diverse audience.

This thesis investigates how inclusive design principles can be applied to improve accessibility and user experience (UX) in the context of luxury e-commerce. Focusing on the MuranoGlassItaly website, a platform selling high-end Murano glass products, the study evaluates its current accessibility using WCAG guidelines and usability heuristics. Based on the findings, a series of UX and accessibility enhancements are proposed and prototyped. The project aims to demonstrate that luxury aesthetics and inclusive digital design can coexist, resulting in a more accessible and user-friendly shopping experience for a diverse audience.

Inclusive Design in Luxury E-Commerce: Accessibility Evaluation and UX Redesign of MuranoGlassItaly Website

ETEHADI, NILOUFAR
2024/2025

Abstract

This thesis investigates how inclusive design principles can be applied to improve accessibility and user experience (UX) in the context of luxury e-commerce. Focusing on the MuranoGlassItaly website, a platform selling high-end Murano glass products, the study evaluates its current accessibility using WCAG guidelines and usability heuristics. Based on the findings, a series of UX and accessibility enhancements are proposed and prototyped. The project aims to demonstrate that luxury aesthetics and inclusive digital design can coexist, resulting in a more accessible and user-friendly shopping experience for a diverse audience.
2024
Inclusive Design in Luxury E-Commerce: Accessibility Evaluation and UX Redesign of MuranoGlassItaly Website
This thesis investigates how inclusive design principles can be applied to improve accessibility and user experience (UX) in the context of luxury e-commerce. Focusing on the MuranoGlassItaly website, a platform selling high-end Murano glass products, the study evaluates its current accessibility using WCAG guidelines and usability heuristics. Based on the findings, a series of UX and accessibility enhancements are proposed and prototyped. The project aims to demonstrate that luxury aesthetics and inclusive digital design can coexist, resulting in a more accessible and user-friendly shopping experience for a diverse audience.
Inclusive Design
Accessibility
User Experience (UX)
Luxury E-commerce
Usability
GAGGI, OMBRETTA
Lauree magistrali
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/20.500.12608/102084