The aim of this research is to investigate the role of digital transformation in the internationalization strategy of small and medium enterprises (SMEs). In order to accomplish this task, it has been developed a conceptual model connecting digital transformation to every internationalization stage, with the consequent imapct on time, scale, and scope of international expansion.
Digital transformation and internationalization: how digital transformation affects internationalization strategies of SMEs
Micoli, Stefania
2020/2021
Abstract
The aim of this research is to investigate the role of digital transformation in the internationalization strategy of small and medium enterprises (SMEs). In order to accomplish this task, it has been developed a conceptual model connecting digital transformation to every internationalization stage, with the consequent imapct on time, scale, and scope of international expansion.File in questo prodotto:
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Utilizza questo identificativo per citare o creare un link a questo documento:
https://hdl.handle.net/20.500.12608/23410