The corporate world is facing several sustainability challenges with the goal of achieving long-term stability. The objective of this paper is to understand how companies are integrating sustainability into their strategic planning to improve their performance and respond to new regulations. This thesis has a focus on the automotive sector, and the operational and sustainability strategies of two major companies, Volkswagen and Toyota, will be compared.

The corporate world is facing several sustainability challenges with the goal of achieving long-term stability. The objective of this paper is to understand how companies are integrating sustainability into their strategic planning to improve their performance and respond to new regulations. This thesis has a focus on the automotive sector, and the operational and sustainability strategies of two major companies, Volkswagen and Toyota, will be compared.

Strategic planning and sustainability: a comparative analysis of Volkswagen and Toyota

ZAUPA, MARCO
2024/2025

Abstract

The corporate world is facing several sustainability challenges with the goal of achieving long-term stability. The objective of this paper is to understand how companies are integrating sustainability into their strategic planning to improve their performance and respond to new regulations. This thesis has a focus on the automotive sector, and the operational and sustainability strategies of two major companies, Volkswagen and Toyota, will be compared.
2024
Strategic planning and sustainability: a comparative analysis of Volkswagen and Toyota
The corporate world is facing several sustainability challenges with the goal of achieving long-term stability. The objective of this paper is to understand how companies are integrating sustainability into their strategic planning to improve their performance and respond to new regulations. This thesis has a focus on the automotive sector, and the operational and sustainability strategies of two major companies, Volkswagen and Toyota, will be compared.
Strategic planning
Strategic plan
sustainability
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/20.500.12608/89425