This paper is devoted to the study of ways of applying digital servitization in the development strategy in relation to such type of business as industrial production. The authors conducted an internal and external analysis of the Italian industrial company ICI Caldaie and analyzed the needs of the company and its customers. As a result of this research, the authors proposed alternative options for the strategic development of the company using digital tools.
This paper is devoted to the study of ways of applying digital servitization in the development strategy in relation to such type of business as industrial production. The authors conducted an internal and external analysis of the Italian industrial company ICI Caldaie and analyzed the needs of the company and its customers. As a result of this research, the authors proposed alternative options for the strategic development of the company using digital tools.
Building servitization strategy for an industrial company: the example of ICI Caldaie S.P.A.
LAPSHENKOVA, EKATERINA
2023/2024
Abstract
This paper is devoted to the study of ways of applying digital servitization in the development strategy in relation to such type of business as industrial production. The authors conducted an internal and external analysis of the Italian industrial company ICI Caldaie and analyzed the needs of the company and its customers. As a result of this research, the authors proposed alternative options for the strategic development of the company using digital tools.| File | Dimensione | Formato | |
|---|---|---|---|
|
Thesis_E.Lapshenkova_.pdf
accesso aperto
Dimensione
3.19 MB
Formato
Adobe PDF
|
3.19 MB | Adobe PDF | Visualizza/Apri |
The text of this website © Università degli studi di Padova. Full Text are published under a non-exclusive license. Metadata are under a CC0 License
https://hdl.handle.net/20.500.12608/73901